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where can i find a "how to" lesson on search engine marketing?

Posted on | May 27, 2011 | 6 Comments

I am an SEM professional and need to get some employees up to speed on SEM, but don’t have the time to conduct a training session. I’d like to give them something to read to learn the basics before we dive into strategy and tactics.

SearchEngineWatch is a search engine resource site that has been around since the industry became an industry. The link below goes to a list of diverse information, covering the essentials of search engine submission, tips on the biggest search sites, optimization techniques, etc. I used this site in 1997 to increase traffic for a Samsung site by 1000% in a month.

The advice is regularly updated as search engines change their algorithms so I’m sure it’s just as relevant today as it was back then.

http://searchenginewatch.com/webmasters/

Comments

6 Responses to “where can i find a "how to" lesson on search engine marketing?”

  1. dbol83
    May 27th, 2011 @ 10:29 am

    Are you talking seo, i think the best material i have read about seo and search engine marketing is probably bruceclay.com for free stuff and actually here for 49 bucks…
    http://mwdbol.richjerk.hop.clickbank.net
    References :

  2. Joe D
    May 27th, 2011 @ 11:07 am

    Google and Yahoo both have rich resources to help you get up to speed. There are also several internet sources. O’Reilly has a number of publications that are great.
    References :

  3. scizzy
    May 27th, 2011 @ 11:13 am

    chk out yahoo search marketing – good stuff!
    http://searchmarketing.yahoo.com/
    References :

  4. hollylitespeed
    May 27th, 2011 @ 11:43 am

    SearchEngineWatch is a search engine resource site that has been around since the industry became an industry. The link below goes to a list of diverse information, covering the essentials of search engine submission, tips on the biggest search sites, optimization techniques, etc. I used this site in 1997 to increase traffic for a Samsung site by 1000% in a month.

    The advice is regularly updated as search engines change their algorithms so I’m sure it’s just as relevant today as it was back then.

    http://searchenginewatch.com/webmasters/
    References :

  5. ce
    May 27th, 2011 @ 12:13 pm

    ^ ^ Yes, Search Engine Watch is a good place to start.
    References :

  6. richard y
    May 27th, 2011 @ 12:31 pm

    See this website. It is for a program called web ceo. It explains how search engines work and how to get your site recognized and increase your ranking by them. I just got on Google by using it.

    It is free to download and even if you don’t upgrade it has tons of useful info!

    GOOD LUCK!
    http://www.webceo.com/cgi-bin/go/clickthru.cgi?id=Ryoell
    References :

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