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Experian Hitwise – Search Marketing

This video demonstrates how our competitive intelligence tool can help you: – Benchmark your SEO/PPC campaigns against your competitors. – Put together your PPC search budgets. – Identify competitor’s long tail search terms. – Analyse the search gaps in your SEO/PPC campaigns. Duration : 0:7:33

Search Engine Marketing Webinar: The basics of SEO, SEM, and Getting Found Online

http://www.1and1.com In this webinar 1&1 Internet’s Aaron Nye and Ryan Hayes explain how you can use Search Engine Marketing to help grow your business. Google has become a multi-billion dollar company on the success of search engine marketing. Now it’s time for you to put this powerful tool to use for your business. In this […]

Paid Search Tools & Analytics

Jeff Ferguson is the CEO of Fang Digital. (http://fangdigital.com/) Here are some free tools that can help you with your paid search campaign. FOR MORE EXPERT CONTENT VISIT: http://www.docstoc.com/resources/videos Docstoc is the largest online collection of business and legal documents to help you grow and manage your small business and professional life. Duration : 0:2:11

Here’s how to prevent the keyword mistake:

Small businesses need to identify what their products and services are, and then translate them into a list of one to three-word identifiable phrases. They should then analyze those phrases with a tool like Google AdWords Keyword Tool. The Keyword Tool will highlight popular phrases—and show related keyword phrases that they might have missed when […]

PPC Best Practices: 10 Secrets for Paid Search Campaigns

http://www.fathomseo.com/products/pay-per-click/ – Learn 10 secrets Fathom SEO uses when running Paid Search campaigns. From refining keyword lists and A/B testing to tracking software and landing page creation, we show you PPC best practices. Fathom SEO’s Joe Soltis explains PPC best practices to improve your paid search campaigns. To learn more about Fathom SEO’s Paid Search […]

Oneupweb : Be Relentless 2011: Paid Search And Social Media

http://ow.ly/4TdVK Join Oneupweb’s Client Services Representative, Luke Mason and Director of Client Services, Duncan White, as they take you on a journey through pay per click advertising within social media. The first thing Duncan and Luke will bring to your attention is that despite the fact that Google practically invented pay per click advertising with […]

What is Search Engine Marketing?

What is Search Engine Marketing and why is it important for your website? Learn from Neutralize (*\*) the UK’s leading agency. Duration : 0:2:44

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