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Microsoft Releases Updates to adCenter in Effort to Help Advertisers

Although recent reports indicate that the Microsoft-Yahoo Search Alliance is struggling, new updates from Microsoft’s adCenter hope to change this perception. The company announced that it was expanding its broad match and phrase match capabilities in order to help advertisers receive better results in their paid search campaigns. David Pann, the General Manager of Search […]

Paid Search Engine Marketing 101

Cybergenica senior internet marketing consultant Daniel St.Pierre talks about paid search engine marketing and how PPC can impact your website. Sponsored SEM is a revolutionary way to advertise a product, service or event through Google Adwords, MSN Adcenter and Yahoo Search Marketing programs. Duration : 0:2:31

The New PPC – Video 3 – Keyword Research – Part 2

In the last video, we showed you how to determine if you’re in the right market, how to find your most profitable keywords, and how to do some “sneaky” research using Clickbank. Today we’ll show you our keyword lists, the market analysis, and start uploading our campaigns in Google AdWords, Yahoo Overture (Search Marketing), and […]

The New PPC – Video 3 – Keyword Research – Part 1

In the last video, we showed you how to determine if you’re in the right market, how to find your most profitable keywords, and how to do some “sneaky” research using Clickbank. Today we’ll show you our keyword lists, the market analysis, and start uploading our campaigns in Google AdWords, Yahoo Overture (Search Marketing), and […]

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