Barkley, an independent marketing agency, has released findings from a study of the Millennial Generation. Based on a survey of more than 5,000 respondents and 4 million data points, the study provides insights on a range of digital and social media habits of American Millennials. Among its conclusions are a greater awareness of cause marketing campaigns, such as Dove’s Campaign for Real Beauty and Gap RED. The survey was conducted in partnership with the Service Management Group and the Boston Consulting Group.

Warren Wilson College in North Carolina has been ranked number four among the top 100 greenest colleges by Sierra magazine. The private, 900-student school was cited for its vegetarian and vegan cafeteria; the EcoDorm, the first platinum LEED certified residence hall in the country; and its commitment to wind power. Warren Wilson College raised its ranking from number 14 in last year’s survey.

For more information on these and other stories, go to thecsrminute.com

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I am inundated with invites to events. Ask your assistant to screen those and delete all but those in which you might be interested, and then you can respond to those appropriately. Provide your assistant with instructions on which fan pages you want to “like”, as well as what Facebook “gifts” you want to receive. All the Facebook gifting annoys me, and I know that many times accepting these gifts opens your account up to be hacked, so I routinely delete all drinks, flowers, etc. sent my way. Ask your assistant to delete spammy direct messages in Twitter and Facebook, as well.

Because you can send out messages, invitations and such throughout all of the Internet, letting people aware of your event

Nick Stamoulis (781-999-1222 http://www.brickmarketing.com ) explains how, just like SEO, social media marketing is a long term process. Many companies abandon their social media campaigns too soon because they aren’t seeing results fast enough. Don’t let your social media marketing fall by the wayside. Stay tuned for more SEO video tips from Nick Stamoulis.

Duration : 0:1:8

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What are the advantages of Social Media Marketing?

Benefits of Social Media Marketing

There’s a lot of fuss surrounding social media these days. If you still haven’t jumped on the bandwagon and aren’t sure why so many people are making such a big deal about it, here are 14 benefits of social media for your business and you from Success magazine.

For Business:

Establish a Brand and Raise Awareness

Since the majority of the population is already visiting social media sites like Facebook, Twitter and YouTube, getting your brand name all over those networks can help let people know that you’re around. If you have yet to create a company image online, social networks are the place to do it.

Create a fun YouTube video that entertains and informs. Funny videos tend to make their way around the Internet a lot faster than any other kind, so when making a video, keep in mind that you want it to be interesting enough for your target audience to want to share. Using Facebook and Twitter to create a fun online community that your customers will want to visit will boost brand loyalty and drive traffic to your Website, allowing you the chance to make more online sales.

Spy on the Competition

Follow your competitors on Twitter and Facebook and you’ll be able to see what they have up their sleeve. Just make sure to provide a better deal than whatever they have going on.

Pitch Products in a More Human, Interactive Way

Since people visit social media sites to get personal rather than be bombarded with ads, discuss your business in a fun way and engage your customers with questions. Ask their opinions and entice them to respond back. This way you’re making a valuable connection that will help grow your number of return customers.

Bring Attention to Your Products

Featuring a product on a social media site is one of the fastest ways to bring attention to it. Offer a promotion along with it for your online community members and watch your sales skyrocket.

Increase Customer Loyalty And Trust

Speaking to your customers in a personal way will make them feel like they are talking to a friend, not a company. This will help build their trust in you, which will make them do business with you rather than your competition. It will also improve the chances of customer recommendations.

Listen to Your Customer’s Opinion

Social media sites are an awesome way to see what your target audience is saying about your company or your products. Take their constructive criticism and use it to enhance your product to better meet their needs.

Conduct Market Research

Listen to what your customers say about your products and track what links they click on and you’ll begin to see what your customers like and respond to. People love to express their opinions on social media sites, which will allow you to hear the truth. Then you can use your new-found information to tweak your product or service to please them as well as continue to post more information and links that they will enjoy.

Strengthen Customer Service

Social media networks allow your company to answer your customers’ questions and concerns directly in a timely manner. This will improve customer satisfaction and also save you money on long distance customer service phone calls.

For You:

Build Your Personal Reputation

Social networks allow you to get your name out to the world and talk about things that matter to you. This will help you build a good online reputation, which is critical nowadays if you’re looking for a job or even a new business contact.

Display Your Resume

LinkedIn allows you to display your full resume online for any future employers or recruiters to see. This will help bring you new opportunities that never would have existed otherwise.

Find a Job

Jobs are posted every minute on social networks like LinkedIn and Twitter along with the links or information you need to apply for them.

Showcase Your Talents And Establish Yourself as an Expert

If you’re passionate about a certain subject, whether it’s work-related or a hobby, the Internet is a great place to show off your knowledge. Soon people will be coming to you for the breaking information on that topic, and talking about you to friends.

Enhance Your Business Contacts and Enhance Personal Relationships

Through professional sites like LinkedIn, you can build your number of business contacts and enhance your reputation as an expert in your industry. You can also connect with those long-lost high school and college classmates, old colleagues, and out-of-town family members.

Share Information with Like-Minded People

Connect with other professionals in your field to share information. Where else would you be able to connect with industry professionals across the globe to swap stories and advice?

The power of Social Media is that it can generate maximum revenue to any kind of business irrespective to its industry. But some sectors like education, retail, hospitality etc. find social media really worth in generating revenue even up to ten times the earlier revenue. Contact Niche Suite technologies if you are really serious about generating maximum revenue for your college through social media. Check www.nichesuite.com

Lisa Buyer, president of the Buyer Group, interviews Mel Carson, Microsoft Advertising Community Manager, Microsoft Advertising on the subject of social media and the marketing mix at SES London, 2011. According to Mel, social media is the Internet. Mel says this is because the Internet is inherently social. Whether it’s through search, Facebook, Twitter, blogs, forums, or any other social media platform, the Internet is inherently social. Mel says marketers should always consider a social veneer across all of their marketing and digital campaigns, because there is a social element inherent in any devise used, whether it is via mobile, TV, Web, including games, print and cinema. Mel also stresses the importance for marketers to optimize outside of event being marketed.

Marketers should always be incorporating digital photography, for example, and blogging, tweeting, in order to share the significance of their campaign with those who might not have been able to attend the event. Mel also talks about brand interaction and measuring the effect of social media in order to gauge its effectiveness. Mel calls this social interaction versus the social impressions and it’s the interactions that you’re looking to grow. For example, every tweet, every video that gets viewed, etc…gets tracked and after reviewing all of the social media engagement, Mel says a marketer is able to know that a certain amount of people have interacted with their brand. This builds upon the experience for those who want to learn more about the brand itself.

To learn more about speaking at SES London, please visit:
http://www.seslondon.com

Duration : 0:4:48

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http://JaxInternetMarketing.com

Jacksonville Internet Marketing – Social Media Influence

In this short five-minute video Jacksonville Internet Marketing will show you how you can leverage Internet marketing platforms like social media marketing to:

– Laser target your dollars and stop bleeding money through those old-school marketing channels
that don’t work anymore,

– To ensure that your business will succeed no matter what the cycle is in today’s rollercoaster
economy,

– AND how you can get started RIGHT NOW.

The first thing you need to know is that there are simple roadmaps to online marketing success in Jacksonville. They’re practically guaranteed to work if they are implemented properly. And in this video you will learn one of the most best roadmaps—the key online strategies that work for any business, whether it’s online or offline—service, retail, professional— business to consumer or business to business.

You know from experience the success formula starts with visibility and traffic. People in Jacksonville need to hear about you, they need to see your name somewhere, they need to be able to find you and be drawn to you. Online, that happens when you show up in the search engines, directories and social networks where they are looking for information, your business type, product or service.

What if you had positioned yourself online 5 years ago, where would you be now? In today’s marketplace, being first is important and leveraging the latest technologies payoff big time. The early adoptors, the pioneers who took advantage of the Internet marketing, dominate the search engines today. They are the ones getting the traffic, leads and new customers. The good news is there’s still time to stake your social media claim in Jacksonville and show up in front of your prospects online.

According to Yahoo! 92% of all business searchers start looking online – either at home or on their mobile phones. So the first online marketing success ingredient is to get out there and get found. Yes, Google is important but there are some 50 other key online locations where you must be dialed in today to get found by your target prospects—and it isn’t just a “set and forget” strategy. Once you get established in these places, you need to “stay fresh.”The Internet search engines and directories are like big grocery stores. There’s a “sell by” date on almost every piece of information out there and if you’re not delivering something new on a regular basis, you’re going to get knocked off the shelf by someone else who is.

The next ingredient is, once you get found, you must engage with your prospects on their terms—whether it’s on Facebook, Twitter, LinkedIn, YouTube or any other social network, through a blog or even a podcast…It’s no longer just about having a Web site where people come to find your business—it’s about going where they are online and setting up a table in those locations where they hang out every day.

Now the third ingredient is simple—it’s more of the same: You need to continue to engage and follow up with them. Continue to provide valuable information and continue to make offers because it is proven that it’s 6 to 7 times easier to get an existing customer to buy from you again than it is to get a new customer to buy from you the first time. It sounds simple, but this is where most businesses fail on an epic level. Most businesses leave thousands and thousands—even millions—of dollars on the table because they don’t follow up with their customers.

The process is simple:

1. Get online in the right places and get found
2. Engage with prospects on their terms and follow up
3. Continue to engage and follow up over time

This isn’t a get-rich scheme. It’s simple: visibility equals traffic, which leads to prospects, which leads to more customers for you. And if people can’t find you instantly from their desktop, laptop or mobile phone, you won’t get leads, prospects or new business. Is this making sense?

And today, with 92% of all consumers going online or mobile to find vendors, services and products, the yellow pages, radio, TV, newspaper ads and mailers like ValPak are unpredictable at best or a giant waste of time and money at worst.

The final key is to do all this with zero extra work on your part. That’s where Jacksonville Internet Marketing comes in. We will prepare a special online marketing blueprint for your business for FREE. We’ll do a personal consultation with you to walk you through it and tell you how to get started RIGHT NOW at low cost and with zero extra work on your part. Just imagine where your business could be a month from now, six months or a year from now.

http://JaxInternetMarketing.com

Jacksonville Internet Marketing — Social Media Influence

Duration : 0:4:15

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I live in China and do not use social medial like twitter, facebook and youtube much. I am doing a research on this subject, so can anyone give me some insights?

You can do youtube marketing through many softwares like Tube Harvester

Get Social with Facebook, Twitter, and Youtube! Build a fanbase over night. Take advantage of some of the cheapest ROI’s this year. Not only is social media a great way to reach more people, it’s also a great way to monitor your feedback and reviews. See what others are saying about you! Consumers are searching more and more for you in social media platforms. Look at the graph!

Duration : 0:0:54

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