Performance Based Mobile Advertising

Posted on | July 15, 2011 | No Comments

http://www.MobiDeviceAds.com

To provide the new or newly-engaged mobile advertiser/publisher a primer to this eco-system called “Mobile Advertising” specifically Performance Based Advertising on a mobile device, and enough information to help make the decision as to the value of participating.

Topics Covered:
What is mobile performance-based advertising?
Performance-based pricing models
Cost per action (CPA)
Cost per Call
Cost per Click (CPC)
Mobile pay per click
Cost per mille (CPM)
The Mobile Ad Networks
Blind Ad Networks
Premium-Blind Ad Networks
Premium Ad Networks
List of Ad Networks from Cindy Krum: (Krum)
Performance Based Networks
Where to find mobile optimized offers?
List of CPA Networks with mobile optimized offers
Putting it all together.
Company to Consumer:
Individual to CPA Network:
Company to CPA Network:
CPA Network to CPA Network Affiliates:
CPA Network Affiliate to Consumer:
Mobile Ad Network to Consumer:
Consumer to Company:
Commissions from Company to CPA Network to CPA Network Affiliate:
Non-Mobile Optimized –vs- Optimized Sites
Bibliography

Duration : 0:3:56

[youtube mlMHdVKVO0g]

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