Aug 16

Joe Polish talking with Ron Howard about Search Engine Optimization and Piranha Marketing Websites

Duration : 0:1:36

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Aug 12

VaZing Web-based marketing management software gives service companies access to the information they need anytime and anywhere they need it allowing real-time instant access to tracking the effectiveness of your marketing campaigns.

Eliminate wasted marketing dollars and the need to run your business in multiple systems. VaZing marketing management software can be tailored to meet your unique business needs enabling you to work the way thats best for your office so youre more efficient and productive.

Web based Marketing Software Benefits

• Know exactly where your customer’s are coming from. You will be able to capture where your customers are hearing about you. VaZing web-based marketing software will help you eliminate the guess work and give you insight into which marketing efforts are working for you.

•Identify which marketing campaigns are working for your business. You spend hundreds, if not thousands of dollars every year marketing your HVAC or Plumbing business. VaZing gives you visibility into the performance for each of your marketing dollars.

Designed For Marketing Management Success

Track the effectiveness of your marketing campaigns
• Keep track of marketing campaigns and effectiveness
• Provide users with the ability to capture where a customer is hearing about you
• Quickly and easily add new campaigns directly in the job screen
• Manage campaigns for each location

Marketing reporting
• Build custom reports that show you how effective your marketing efforts are
• Manage campaign ROI
• Gain visibility into what is working and where to best invest your marketing dollars
• Find out how much it costs for you to generate a new customer

Customer List Reporting
• Extract customers who did business with you last year so you can go after additional revenue and repeat business
• Extract customer listing reports by campaign type to build on the customer relationship
• Track multiple marketing efforts
• Initial inquiry – customer level
• Target marketing to customer base by job level

Pricing
No Upfront Investment. The average service company spends less than $99 a month. We include training, support and unlimited users. Never a setup fee. No contracts. Cancel at any time. Go to www.vazing.com for a free trial

Duration : 0:1:22

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Aug 07

Are you getting the best ROI on your performance based marketing deployments? Do you feel unsure that you are being paid for every lead you generate? Do you have an affiliate manager who knows your account and always has ideas on what will be the best offers for you to run? AdValiant ‘ValTrack’ technology is a completely proprietary solution and has been designed to ensure that you are paid for every lead that you generate. We want your business and we will earn it. Our highly-trained and responsive Affiliate management team can handle all your queries whether it’s an introductory ‘how-to’ session or what’s the latest and greatest offer to run.
For more information please visit:
http://mediatrust.com/pubform.php?source=1&ReferralID=5436
http://mediatrust.com/pubform.php?source=1&ReferralID=5436

Duration : 0:2:52

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Aug 02

The Key Trends in Performance Marketing presentation from Affiliate Summit East 2009, which took place August 9-11, 2009 in New York, NY.

Speaker:

– Don Mathis, CEO, Epic Advertising

An informative discussion about the current explosion and future of performance-based marketing, including what it all means for advertisers, traditional agencies and publishers.

Slides from this session are available at http://www.slideshare.net/affsum/key-trends-in-performance-marketing

More details on Affiliate Summit at http://www.affiliatesummit.com/

Note: the company(ies) and position(s) listed above were current as of the time of the conference. Some of this information may have changed since then.

Duration : 0:48:28

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Jul 27

Softline Solutions introduces performance based online reputation management services. You dont pay until you see results.

We help displace negative information on the top search engines by using proven internet marketing techniques. More importantly, we dont charge you until you see results

Duration : 0:1:27

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Jul 21

Internet Online Marketing For Business

E-commerce

Internet marketing is inexpensive when looking at the cost of reaching an
audience. Businesses can market to a large audience for a fraction of the cost
of more traditional means of advertising. The internet gives consumers the
ability to research products as well as but them without leaving the comfort of
their home. Because of this, businesses can appeal to consumers quickly and
from a greater distance. The strategy used and how effective online marketing
is depends on the businesses goals and the cost and revenue.

Another advantage of internet marketing is that measuring statistics is easy
and inexpensive. Many parts of an internet campaign can be tracked, checked,
and tested. Some strategies one can use to do internet marketing includes pay
per impression, pay per click, pay per play, and pay per action; all of these
require paying for customers to be guided to your site.  To get organic traffic to your site Search
Engine Optimization can be used. Using these tools one can figure out which are
more appealing to consumers through tracking the web site and measuring.

Now just because there are so many advantages to online marketing that does
not mean that there are no disadvantages.
Consumers are not able to physically look, smell, taste, or try an item
before purchasing it. Most businesses have solved this problem with in-store
pick-up and return policies.

Security is a big issue when it comes to dealing with customers.  More often than not a customer will be wary
about purchasing online as they are worried about identity theft.  It is impossible for a business to fully
protect itself and it is vulnerable to leaks and data attacks.

Another concern consumers frequently have is whether or not the item they
purchased will reach them.  Big online
merchants (Amazon, eBay, Overstock) leverage seller and buyer feedback with a
rating system.  This is directed solely
with the purpose of reassuring the consumer that there will be no problems with
their purchase.

There are several business models to choose from. E-commerce, for example,
is a model whereby products are sold right to the consumer, business, or from
one consumer to another. Amazon and eBay are just two businesses that follow
this model.

Another model is “Local Internet Marketing.” This is useful for small
businesses as it allows them to be noticed by the general public as well as
start relationships in their town.  Some
tools for this model include social media marketing, local directory listing,
and online promotions.

Andrew Ols – is Professional Marketing Strategist for andeMarketing with
over twenty years’ experience. You can check his blog at andeMarketing.com

Jul 21

Stop working with wankers!
Reality bites, but it’s also hiring.

Every major industry’s saddled with stereotypes: lawyers are heartless, bankers are money-hungry and clowns are downright terrifying. So it’s no surprise the advertising world is just as riddled with clichés and hackneyed typecasting…except of course that with every stereotype comes an element of truth. That’s the thinking behind the cheeky recruitment drive of growing start-up consultancy firm ‘Step Change Marketing’ and their ‘Wankers That Don’t Work Here’ campaign.
“We wanted to attract staff who love the industry but hate the politics, egos and rigid, demarcated roles of the big agencies” explained Step Change’s General Manager, Jeff Cooper. “It’s ridiculous to the point of offensive that only ‘creatives’ are capable of great ideas or that only ‘suits’ know how to talk to clients, so we’re looking for people to do both in the one role; something we’ve called ‘Creative Solutions’.”
And creative solutions is what this video’s all about. Rather than spending tens of thousands of dollars on corporate recruiters and advertising, the team decided to go straight to the source with an amusing piece that deliberately cuts very close to the bone. “The one great thing about wankers is that they need no explanation, so we were able to forego the traditional recruitment channels and approach candidates in a far more direct way. Ours is a pretty simple message: wankers don’t work here, so do you want to?”
It’s a message that’s already paid dividends, since the writer of the film subsequently signed on with the company after being drawn to its flexible and performance-based approach to work. As an added bonus, the money saved on the campaign will instead go into higher salaries for the successful applicants.
So how does Cooper feel about making fun of the industry? “It’s a bit like throwing rocks at a beehive”, he replied. “You might get stung, but there’s honey in there as well.”

If you’re interested in working with an agency that’s young and thinking of things differently download the job description (http://dl.dropbox.com/u/6357179/Nowakners/desc.doc ) and then submit your resume to jobs@stepchangemarketing.com

The wankers below are available for talent requests. Enquire on the above address.

Creative credits:
Script: Tom Glasson
Director: Dan Ilic

Cast:
General Manager: Jeff Cooper (as himself)
HR Director: Tom Glasson
ALAN (Creative) – Cale Bain
SIMON (Planning) – Phil Willis
JESS (Production) – Megan Ormsby
ANTOINE (Account Manager) – Steve Lynch
CLIVE (Senior Manager)- Greg Flynn

Duration : 0:2:38

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Jul 15

http://www.MobiDeviceAds.com

To provide the new or newly-engaged mobile advertiser/publisher a primer to this eco-system called “Mobile Advertising” specifically Performance Based Advertising on a mobile device, and enough information to help make the decision as to the value of participating.

Topics Covered:
What is mobile performance-based advertising?
Performance-based pricing models
Cost per action (CPA)
Cost per Call
Cost per Click (CPC)
Mobile pay per click
Cost per mille (CPM)
The Mobile Ad Networks
Blind Ad Networks
Premium-Blind Ad Networks
Premium Ad Networks
List of Ad Networks from Cindy Krum: (Krum)
Performance Based Networks
Where to find mobile optimized offers?
List of CPA Networks with mobile optimized offers
Putting it all together.
Company to Consumer:
Individual to CPA Network:
Company to CPA Network:
CPA Network to CPA Network Affiliates:
CPA Network Affiliate to Consumer:
Mobile Ad Network to Consumer:
Consumer to Company:
Commissions from Company to CPA Network to CPA Network Affiliate:
Non-Mobile Optimized –vs- Optimized Sites
Bibliography

Duration : 0:3:56

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Jul 10

Betaal alleen nog maar voor resultaat. Met professioneel affiliate marketing management door Conversive bent u verzekerd van meer opbrengsten.
Profiteer van onze succesformule net als T-Mobile, Ben, Laser Services, Expert en anderen. U wilt meer bezoekers, een betere conversie en meer sales? Wij faciliteren de strategische inzet van affiliate marketing als onderdeel van uw online marketingmix en maximaliseren uw resultaten.

Onze unieke tracking software ANT geeft eenduidig inzicht in het resultaat van uw online campagnes en voorkomt dubbele registratie van transacties bij verschillende bronnen.

Zie ook http://www.conversive.nl

Duration : 0:1:14

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Jul 06

Need Help Marketing Your Business? Elvis Caron of http://www.CompetitionLESS.com can help you, (Marketing Consultants 33708) Local Marketing, SEO, VSEO, Video Marketing Consulting, affordable and FAST help marketing your company and getting local customers to your location, Performance based marketing.

Duration : 0:4:24

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