Audience Development Strategies For Web Video Series – Revision3

http://bit.ly/audience-development – We talked with Jim Louderback, CEO of Revision3 about how Revision3 goes about audience development strategies for its episodic web video series. As Jim correctly states, “”I fundamentally believe—and our viewers tell us this—is that it’s not like short form is here and long form is over here. People just want to watch what they want to watch wherever they are on the best screen available. So, if all they have is a cell phone and they want to watch Diggnation, they’re going to watch the show on their cell phone. But if they have a big screen TV, they’ll watch it on that.”

Duration : 0:2:56

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